For those unaware, February is “Black
History Month.” A month dedicated to the achievements of black
people. Ironically, it's only observed in four predominately white
countries: USA, Canada, UK, Netherlands. Why a country that's 2%
black (Canada) observes “Black History Month” is somewhat
bewildering (like the 95%
white school in Vermont
that flies the “Black Lives Matter” flag).
But, whatever. I assume the purpose is to inform racist white people
that black people accomplished a few things, too. How demoralizing
that must be for a black person. Basically, “Black History Month”
is like a participation trophy for the guy on the championship team
who never played.
I believe “Black History Month” was
actually conceived with good intentions. It's an evolution of “Negro
History Week,” which was created by a black American named Carter
Woodson in 1926. He chose the second week of February in honor of the
birthday's of Abraham Lincoln (12th) and Frederick
Douglass (14th). Woodson's intent was to devote a week out
of the year to teach the history of American blacks in public schools
with the purpose of establishing a black racial identity. He
contended
that black history was paramount in the physical survival of the
black race:
"If a race
has no history, it has no worthwhile tradition, it becomes a
negligible factor in the thought of the world, and it stands in
danger of being exterminated. The American Indian left no continuous
record. He did not appreciate the value of tradition; and where is he
today? The Hebrew keenly appreciated the value of tradition, as is
attested by the Bible itself. In spite of worldwide persecution,
therefore, he is a great factor in our civilization.”
While Woodson's desire of historical
relevance for his people's existence is admirable, his vision has
snowballed into a politicized abomination. It's no longer about
acknowledging black history for the sake of racial preservation, it's
about rewriting history for political correctness.
This recent tweet by black inferiorist
Tariq Nasheed (who
was humiliated in a recent debate with Jared Taylor)
exemplifies my point:
Those familiar
with Mr Nasheed know that he's an anti-white activist, and king of
the term “suspected white supremacist” (a label he uses for white
people). He posts rhetorical nonsense on social media constantly. And
it's almost always exaggerated or fabricated in a way that fits his
anti-white narrative. But that's just what he does and who he is. So
when someone with an obvious agenda like Tariq makes a provocative
statement, you take it with a grain of salt and move on.
However, today I
just so happened to be reading the Dallas Morning News online and ran
across an article titled, “A
Slave Taught Jack Daniel How to Make Whiskey...”
Unlike Tariq, the Dallas Morning News is a reputable news source; the
largest circulated newspaper in Texas.
Therefore, if they publish a piece that claims a slave taught Jack
Daniel how to make whiskey, that undoubtedly adds an element of
credibility to the story.
Curious, I read
the article. I was hoping to capture that warm fuzzy feeling that
white people get when they can feel a little less guilty about
slavery. Plus, I wanted to find out how this 150-year-old secret
suddenly came to light. Was Tariq actually telling the truth for
once?
The article in
summary:
Daniel learned
how to make the spirit from a slave named Nathan "Nearest"
Green, who worked on a farm near where Daniel grew up in Lynchburg,
Tenn., according to author Fawn Weaver, who uncovered the
story. Green is the country's first documented African-American
master distiller, Weaver's research found, and he was
first at the helm when Daniel opened his distillery.
Weaver spent
more than a year collecting documents and artifacts and speaking
to Green's descendants. One, she remembers, was 106 years old.
Both the aged
whiskey and upcoming silver version of Uncle Nearest 1856 are created
using the Lincoln County Process, a charcoal mellowing filtration
method that distinguishes Tennessee whiskey from other bourbons.
Charcoal mellowing was Green's specialty, according to
Weaver, who traced the process back to its origins in West Africa.
"Whiskey
in general, we can track every bit every of it back to the Scottish
or the Irish, every aspect of it, except charcoal
mellowing," Weaver says. "Why? Because we were property,
not people. ... It just came out of thin air, as far as what we've
always said."
"People
don't mind rewriting history with a story that's positive.
They don't want to rewrite history if it's going to put people at
odds," Weaver says. "In this case, we're not putting people
at odds, we're bringing people together."
Wait. That's it? An
author decided to rewrite history because people don't care as long
as it's “positive?” That's not journalism, that's fake news! I
didn't read one shred of evidence that supports this theory. Not to
mention, the entire premise is based on the “research” of a black
entrepreneur who has a financial interest in “her” claim:
Weaver's
original plan was to write a book about Uncle Nearest, tell his story
through a movie and "cement" his place in history with a
network of whiskey bars across America, she says. The
mission statement for the Nearest Green Foundation that she
incorporated promises to "shine a light on those who have been
forgotten." The book and movie are still forthcoming; Weaver
nixed the idea to open bars in his honor after speaking with
relatives.
Uncle
Nearest 1856 is produced by a third-party distillery in Nashville, at
least until Weaver can open a proprietary operation. She recently
purchased a 270-acre farm in Shelbyville, Tenn., about 20 miles from
Lynchburg, that will be the site of a new Nearest Green Distillery,
complete with a tasting room, bottling plant and
barn-turned-rickhouse where the whiskey will be stored. Plans include
planting a 100-acre corn "field of dreams," and
revitalizing an onsite arena as a country concert venue.
Another barn
will be converted into a museum called the Nearest Green History
Walk, which will spotlight African Americans'
contributions to whiskey making, including the charcoal mellowing
process.
The
only thing I read in the article that could possibly support the
author's theory was that Nearest Green was the first documented
African-American master distiller (“according to
Weaver”). But
does that mean that Mr Green “taught” Jack Daniel how to make
whiskey? Who's to say Daniel didn't teach Green how to make whiskey
and then hired him as his master distiller?
The
article does cite a New York Time's piece from 2016 titled, “Jack
Daniels Embraces a Hidden Ingredient:
Help From a Slave.”
Unlike the Dallas Morning New's article, the New York Time's piece
doesn't insinuate that a slave “taught” Jack Daniel how to make
whiskey, but rather helped in the form of a “hidden ingredient.”
Fair enough. Maybe
this piece will provide some empirical insight into the secret
recipe:
This year is
the 150th anniversary of Jack Daniel’s, and the distillery, home to
one of the world’s best-selling whiskeys, is using the occasion to
tell a different, more complicated tale. Daniel, the company now
says, didn’t learn distilling from Dan Call, but from a man named
Nearis Green — one of Call’s slaves.
Frontier
history is a gauzy and unreliable pursuit, and Nearis Green’s story
— built on oral history and the thinnest of archival trails — may
never be definitively proved. Still, the decision to tell
it resonates far beyond this small city.
The quote in bold
confirms what I had suspected when I initially read Tariq's tweet. It
also verifies that this theory is all based on conjecture (ie fake
news).
But more
importantly, the narrative progression enables us to see how the Left
uses its institutions of power (in this case the mainstream media) to
shape the perception of their audience. First, the idea was possible.
Then that idea was plausible. Finally, the idea was presented as
factual. Nothing changed except the headline. These institutions are
deceptively willing to use their sphere of influence to pass folklore
off as fact.
Nonetheless, the
article continues:
In deciding to
talk about Green, Jack Daniel’s may be hoping to get ahead of a
collision between the growing popularity of American whiskey among
younger drinkers and a heightened awareness of the hidden racial
politics behind America’s culinary heritage.
Some also see
the move as a savvy marketing tactic. “When you look at the history
of Jack Daniel’s, it’s gotten glossier over the years,” said
Peter Krass, the author of “Blood and Whiskey: The Life and Times
of Jack Daniel.” “In the 1980s, they aimed at yuppies. I
could see them taking it to the next level, to millennials, who dig
social justice issues.”
That's
interesting. So Jack Daniel's could possibly profit if it were
suddenly revealed on the 150th
anniversary that a slave taught Jack Daniel how to make whiskey?
Certainly sounds like a strategic marketing tactic. And the
revelation would definitely increase publicity. As P.T. Barnum once
said, “There is no such thing as bad publicity.”
I
wondered who else had picked up on this story. I searched and
discovered that NPR also did a piece in 2016 titled, “Jack
Daniel's Heralds a Slave's Role In Its Origins.”
The NPR article is
the most unbiased and insightful of the three articles in reference:
It's not clear
exactly what parts of the process Daniel picked up from Green.
"There's a lot of mystery there," says Jack Daniel's
company historian Nelson Eddy. One book says
Green was pastor Call's master distiller.
"We
don't know exactly what he taught Jack," Eddy says.
"But we do know that Jack had a great deal of respect for that
family. Because I think the best part of this story is the
photograph."
The photograph
he refers to is one that shows Jack Daniel, with a gray goatee,
around 1895, surrounded by his crew, including two African-American
men believed to be the sons of Nearis Green.
Much of the hoopla about this theory is surrounded by the photograph
you can see in Tariq's tweet. It's assumed that the two black men in
the photo are the sons of Mr Green. But nobody knows for sure.
I want to reiterate what “Jack Daniel's company historian”
stated. There's a photo with about 15 men gathered around Mr Jack
Daniel. It's “believed” that the two black men in the photo are
Mr Green's sons. And that's “the best part of the story.”
We've already established that Jack Daniel's is embracing this
theory. Yet their “company historian” is saying the “best part”
of this story is a photograph that may, or may not include two of Mr
Green's sons.
The NPR article appropriately ends as follows:
The most
prominent keepers of the Jack Daniel's story are the tour guides.
They have no script to follow — just a batch of tales to pick from.
And not all are convinced that Nearis Green's role is worth
mentioning. On the tour I attended, guide Ron Craig didn't bring it
up until I asked. He says he only talks about Green if visitors
inquire.
"There
is no hard truth," Craig says. "I can't tell you exactly
for sure what everything was back in the day, and no one else can,
either."
To be honest, I don't think it really matters if a slave taught Jack
Daniel how to make whiskey. Maybe he did. Who knows? But that's my
point. Nobody knows for sure. It's one thing to have people like
Tariq tweeting propaganda to support their agenda. But it's a
completely different thing when a reputable news source allows its
“journalists” to cite hearsay as fact in an attempt to rewrite
history. No matter how you package it, fake news is still fake news.